It’s no secret that pizza and soda go together. Seriously, can you name a better pairing than that? We’ll see. But instead of leaving you with the same old bubbly, Mountain Dew and Little Caesars are bringing something new to the table.
This week, the two companies announced a new partnership that will see a brand new flavor of soda introduced at Little Caesars locations across the U.S. And it’s undoubtedly the most popular flavor of the moment: Mountain Dew Mango. Little Caesars Chief Marketing Officer Greg Hamilton said, “We’re excited to be partnering with Mountain Dew for the first time, especially given the success of Pepsi Pineapple and previous exclusive flavors. Little Caesars customers are looking for flavors that complement our beloved products, so Mountain Dew Mango was a perfect choice.”
The tropical drink combines “the refreshing citrus flavor of Mountain Dew with the tangy taste of mango,” according to a statement provided by Mountain Dew to Food & Wine. The company noted that the new drink was created as a result of a collaboration to give Little Caesars fans “more of the fruity flavor they crave, perfect with their favorite Little Caesars pizza.”
If you’re not sure if you like the flavor, think of it this way: Have you ever had pineapple on pizza? You really should try it before you jump to conclusions, as the citrus notes add a nice kick to the melted cheese. And this new fruity soda will deliver a similar thrill between every bite of your favorite pizza.
“One thing fans of Mountain Dew and Little Caesars have in common is a desire for adventurous flavors,” added Scott Finlo, PepsiCo’s away chief marketing officer. “With Mountain Dew Mango Rush, our goal was to partner with Little Caesars to create a new, refreshing drink that both pizza and Mountain Dew fans will love.”
Mountain Dew Mango Rush will be available in 16-ounce collector cans with a co-branded design for a limited time, while supplies last, and only in Little Caesars stores starting May 5.
However, Mountain Dew’s development plans go far beyond this. At the end of March, its sister brand Hard Mtn Dew also announced the addition of Hard Mtn Dew Code Red to its Hard Mtn Dew product line, bringing “cherry citrus flavor deliciousness.” This 24-ounce can of Mountain Dew is now available in retail stores nationwide, making it easy to enjoy an adult beverage while enjoying your pizza.
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